Author Archives: brandonopdx

Paydate PDX: A License To Bill

From what I’ve experienced, there are three businesses here in Portland, Oregon that ostensibly were granted a license to print money. One is Voodoo Doughnut. Witness the half hour long line in front of their store on any given day, … Co...

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Airline loyalty programs announce micro perks

Lets face it, flying (assuming it was fun at one time) isn’t that fun anymore. My wife and I just returned from a vacation in the Caribbean on American Airlines. The flights were packed to capacity. We were offered complimentary drinks, &helli...

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Lessons in Customer Loyalty from a Paper Punch Card

One of my favorite things to do on the weekends is head over to Blue Kangaroo, my local coffee shop. I’m drawn by the micro roasted coffee. My toddler is a fan of the cinnamon rolls (yeah, I like them … Continue reading →...

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Oh the Places you’ll Go(ogle)!

Today’s Willamette Week (link unavailable) features an article that seeks to vilify Google’s latest product, Google Places. To stoke the flames of fear, they quote Paul Wagner, founder of local deal site Forkfly.com, who claims that Places is “...

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Lessons in Customer Loyalty from the local Ice Cream Man

Watermelon Whirls and Bubble Gum Swirls. Popsicles and Fudgsicles. All flavors and pushups too! My two boys (ages 6 and 3) don’t know a whole lot about loyalty programs, but they are well versed in the contents of the ice … Continue read...

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Google announces acquisition of Portland food cart Spaghetti al Ragu

Well, not exactly. But the food cart did enter a deal to license the technology of a real life Google acquisition, the mobile loyalty app ‘Punchd.’ Punchd has a noble aim: to create space in our wallets and on merchant … Continue r...

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Groupsquare Fourpon: New Functionality, Same Lack of Intelligence

It was announced last month that the location based social networking site Foursquare had decided to join forces with Groupon. Now, I can see why Foursquare would want to partner up here. Groupon’s core competency is the elegance with which &he...

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How Daily Deals are bad for. . . .the consumer!

With the myriad articles about how Groupon is screwing small merchants (see this weeks Willamette Week article http://bit.ly/ptJYZy) I thought I would stir up some controversy by suggesting that Daily Deal sites are actually harmful to the consumer! ...

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Bing Rewards

After digesting a great article in the Sunday New York Times about Microsoft’s underdog status in the world of search (http://tinyurl.com/3m5fday), I decided this morning to give the ‘Bing’ search engine a fresh look. When I navigat...

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The polarizing power of Groupon

By now, most educated folks are aware of the hot button topics to avoid at parties. Things like gun control, abortion rights and government healthcare. And, of course, Groupon. I was at a party last week and though I can’t … Continue rea...

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